Here is what SeniorThrive costs, said simply and completely, with no fine print.
There is one paid plan. It is called Essential. Everything else is either free or a seat you add on.
Free, and it stays free
The Free plan is a real plan, not a trap. It never expires and it never asks for a card.
Free includes:
The daily check-in, every day
Logging how you are feeling
Goals, and watching progress on them
Your ThriveScore
The Is This a Scam? checker, 5 checks in any seven days
Emergency Card
Home Repair Help, for finding local pros
Three brain games
5 companion conversations in any seven days
Every Family Hub guide
Room Check reports you already ran stay readable
Two limits worth saying out loud rather than letting you discover them: the scam checker is 5 checks, and the AI companion is 5 conversations.
Both are rolling, not weekly. There is no reset day. Each check you use frees up again seven days after you used it, so if you ran three on a Tuesday, those three come back the following Tuesday and the rest of your allowance is untouched in the meantime.
Essential, $29 a month
Essential is $29 a month, or $290 a year if you prefer to pay once. Paying yearly is the same as paying for ten months instead of twelve, so it saves you $58.
Essential covers two people: the older adult and one other person.
On top of everything in Free, you get:
Home safety and fall-risk insights
Running new Room Checks (past reports are always free to reread, running a new one is the paid part)
Daily wellness check-ins
All thirteen brain games, with no cap
Medications, vitals, and your full ThriveScore history
Secure storage for important documents and life details
Reminders built to support confidence at home
Room for one other person, included
The scam checker and companion conversations stop being counted on Essential.
Adding people to your circle
Essential covers two people. Everyone after that is a seat:
$10 a month for each of the first three extra people
$5 a month for each person after that
$15 a month for a professional caregiver
To work out a total, start at $29, add $10 for each of the first three extra people, then $5 for anyone after that. A family of six comes to $64 a month.
The $5 rate does not apply backwards. When a fourth extra person joins, the first three stay at $10 each.
Seats are always billed monthly, even if you pay for Essential annually.
A 14-day trial, no credit card needed
You get 14 free days of Essential. You do not need to enter a credit card to start, and nothing is charged until you choose to pay.
When the 14 days begin depends on who signed up first.
If the older adult signed up, the 14 days start the day they created their account.
If a family member signed up first, nothing starts yet. There is no countdown while you get set up on your own. The 14 days begin the day your loved one joins, and you both get the full 14 days together.
This is intentional. We do not want families feeling pressure before everyone is ready.
One limit does apply during the trial: Room Checks are capped at 4 in any seven days.
If you do not continue, you do not lose anything
This is important, and it is where SeniorThrive is different from most subscription products.
If you choose not to upgrade after your trial, your account does not close. It moves to the Free plan, which is free forever, and your data is preserved. You can come back and upgrade any time. Nothing you did is lost.
The professional caregiver seat, $15 a month
If you work with a hired caregiver, the family can invite them for $15 a month. The caregiver pays nothing.
This is not a family seat with time tracking bolted on. It opens a different app, built for someone doing this as their job across more than one household: their own workspace, shift handoffs, visit notes, and a verified record of each visit with a start time, an end time, and a location captured at check in and check out. That last piece is what lets a family confirm a visit happened as scheduled.
A caregiver cannot sign themselves up. They have to be invited by the family, and the family has to be on Essential.
One thing about Room Check photos
Room Check photos are removed after 90 days on every plan, including paid ones. Upgrading does not change this. The report and its findings stay readable. What you found stays here. The pictures do not.
Cancel, change, or come back any time
You can upgrade at any time. You can downgrade at any time. You can cancel at any time and rest on the Free plan, with your data preserved, for as long as you like.
Closing your account entirely is the one permanent step. It starts a 30-day grace period, with a banner showing the closing date, and you can change your mind anytime before then. After those 30 days your information is permanently removed, so download a copy first with Download My Data in Settings if you want to keep it.
That is the whole story.